![]() ![]() "People are coming to expect that from us, whether it's a side item like this or a core item like our new pizza, or something in between like chicken."ĭomino's operates or franchises 9,541 restaurants in the United States and 70 international markets. "We're committed to looking at every part of our menu and figuring out how it all could be improved or grown," he said. Each of the three Stuffed Cheesy Bread varieties debuting today is stuffed inside and out with the same amount of cheese as a Dominos medium pizza. Like many other restaurant chains focusing menu development and marketing on side dishes, Domino's sought to carry its reformulation strategy through all price tiers of its menu to maximize its chances for growing sales, Brandon said. ![]() Southern Style Chicken Bites with Ranch Sauce & Garlic Bread. "This is all about a new product that we're excited to launch and that the stores are excited to launch because it's reinventing what cheesy bread has been for us." 1 large Stuffed Crust Favourites pizza, 1 large Stuffed Crust Classic Value pizza & 2 Sides. "We can't control cheese prices, but we keep an eye on them like everything else," he said. Brandon dismissed concerns about the commodity pressure that coincided with the launch of Stuffed Cheesy Bread. This bread is filled with Mozzarella and Mexican cheese blend. "We're trying to price this at a level where consumers will try it, which is a big reason why we're promoting it with our two medium, two-topping pizza deal," Brandon said.ĭomino's introduction of the cheese-heavy item follows a spike in cheese prices, which closed at a three-month high of $2 per pound last Thursday. Dominos Cheesy Bread Dominos cheesy bread is a cheesy-licious delight.
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